Community Manager Appreciation Day
Also known as
CMAD
Observed
the fourth Monday in January (since 2010)
Dates
Founded by
Jeremiah Owyang in January 2010
Hashtags
Sources
Community Manager Appreciation Day recognizes and celebrates the efforts of community managers who work to improve customer experiences and are advocates who help them online. Community managers work for companies, brands, and causes, being the online connection point between them and customers. They work in areas like social media management, customer support, product development, and marketing. On Community Manager Appreciation Day, people are encouraged to send thank yous to their online community managers. Blogs are also posted in appreciation of community managers. In cities with a large concentration of social media-related businesses, in-person meetup events are held to honor and celebrate those who represent and support their online communities.
How to Observe Community Manager Appreciation Day
If you are a customer, thank any community managers who have helped you. While you could send them thank you cards, you could also thank them in a blog post or by using the medium they used to help you. Make sure to use the hashtag #CMAD with any social media posts. If you live in a large city, look for public events to attend. If you are a colleague of community managers, learn more about the hard work they do to help customers, which in turn helps you. If you are a community manager, reflect on the work you do and know that you are appreciated.